
The Future of Leadership™: Leading with Vision and Purpose in an AI World
The Future of Leadership™ is a 2-day masterclass that equips leaders to thrive in an AI-powered world—blending practical AI-driven leadership skills with essential human qualities like purpose, emotional intelligence, influence, and trust to confidently lead change and build high-performing teams.
GET UP TO 70% SUBSIDY FOR OUR WSQ PROGRAMMES
Build Future-Ready Leadership Capability in an AI-Driven World
Up To 95% SkillsFuture Funding Available
SkillsFuture Credit • PSEA • UTAP • Enterprise Innovation Scheme (EIS) Claimable

About Global Brand Academy
GlobalGlobalBrandBrandAcademyAcademy(GBA)(GBA)isisaastrategicstrategictransformationtransformationpartnerpartnerspecialisingspecialisingininbrand,brand,marketing,marketing,sales,sales,leadership,leadership,culture,culture,andandAI-drivenAI-drivencapabilitycapabilitybuilding.building.
OverOverthethepastpast3030years,years,GBAGBAhashasdelivereddeliveredprogrammesprogrammesacrossacross4040countries,countries,workingworkingwithwith1,000+1,000+brands,brands,includingincludingFortuneFortune500500organisations,organisations,governmentgovernmentbodies,bodies,financialfinancialinstitutions,institutions,andandhigh-growthhigh-growthenterprises.enterprises.
WhatWhatdifferentiatesdifferentiatesGlobalGlobalBrandBrandAcademyAcademyisisourourabilityabilitytotobridgebridgestrategystrategyandandexecutionexecution——combiningcombiningdeepdeepbrandbrandthinking,thinking,realrealcommercialcommercialexperience,experience,andandpracticalpracticalAIAIapplication.application.
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Programme Leadership
ThisThisprogrammeprogrammeisisledledbybyDrDrJeromeJeromeJosephJoseph,,FounderFounder&&CEOCEOofofGlobalGlobalBrandBrandAcademy.Academy.
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The Future of Leadership™: Lead with Confidence in an AI-Driven World
The Future of Leadership™: Leading with Vision and Purpose in an AI World is a 2-day intensive masterclass that equips leaders with the mindset and tools to lead effectively in an AI-powered environment. It explores how AI is transforming leadership, decision-making, and team development while strengthening key human qualities like purpose, emotional intelligence, influence, and trust. Participants gain the confidence to lead through uncertainty and build high-performing teams aligned with business goals.
Participants will learn how to:
Participants will learn how to:
Apply AI tools to enhance leadership decision-making, communication, and productivity
Define a clear leadership identity, purpose, and strategic direction
Lead teams effectively through uncertainty and rapid technological change
Strengthen emotional intelligence, influence, and trust in leadership interactions
Build and lead high-performing, aligned teams using structured frameworks and AI support
Why You Need This Programme
In crowded and fast-changing markets, brands that lack clarity, relevance, and consistency struggle to compete. This programme helps you move from brand intuition to brand strategy.
AI is Redefining Leadership
AI is transforming how leaders think, act, and create impact in modern organisations.
Faster Decisions in Uncertain Times
Today’s leaders are expected to navigate ambiguity while making high-stakes decisions quickly.
Leading Teams with Clarity and Direction
In uncertain times, teams rely on leaders for alignment, focus, and motivation.
Emotional Intelligence as a Leadership Edge
Human skills like empathy, influence, and clarity set great leaders apart in an AI world.
Integrating AI into Leadership Strategy
Without structure, leaders struggle to apply AI meaningfully in real leadership scenarios.
About the Programme
This programme focuses on practical leadership transformation, not theory.
Participants will learn how to:
Lead effectively in an AI-powered business environment
Apply AI tools to enhance decision-making and communication
Define their leadership identity, purpose, and strategic direction
Build and implement a structured leadership strategy
Develop high-performing teams through coaching and motivation
Improve communication, influence, and emotional intelligence
Make better decisions using structured frameworks and AI support
Tools Explored (Practical Exposure)





Who This Programme Is For
This programme is specifically designed for:

Executives & Senior Leaders
Looking to lead confidently in an AI-driven and rapidly changing environment

Emerging Leaders & Managers
Seeking to strengthen leadership capability and decision-making effectiveness

Team Leaders & Business Unit Heads
Responsible for driving performance, alignment, and team development

Professionals Transitioning into Leadership Roles
Building foundational leadership capability for future growth

Organisations
Developing future-ready leadership capability across teams and functions

Entrepreneurs & Business Owners
Focused on building stronger leadership capability to drive sustainable business growth.
Programme Structure & Delivery
A practical, hands-on branding experience designed for real world execution.
Duration
2 Days | 16 hours
Focus
Clarity . Confidence . Execution
Course Fee & Funding Support
Course Fee (Before Subsidy)
S$1,150
Corporate Participants
SMEs
- Baseline SkillsFuture Funding (50%)
- Enhanced Training Support for SMEs (20%)
- Net Payable: As low as ~S$345
Non-SMEs
- Baseline SkillsFuture Funding (50%)
- Net Payable: ~S$615 (incl. GST)
Additional support
- Absentee Payroll
- SkillsFuture Enterprise Credit
- Enterprise Innovation Scheme (EIS) – 400% tax deduction
Individual Participants
Singapore Citizens (21–39) & PRs
- SkillsFuture Funding (50%)
- Net Payable: ~S$575
Singapore Citizens (40 & Above)
- SkillsFuture Funding (50%)
- Mid-Career Enhanced Subsidy (20%)
- Net Payable: ~S$345
Additional funding
- SkillsFuture Credit
Training Mode
Group Discussion And Application
Collaborative Learning Through Real Dialogue
Guided Exercises
Strategy Meets Practical Execution
Real-World Case Examples
Learning Through Real Business Scenarios
Strategic Frameworks
Structured Thinking for Better Decisions
Practical Demonstrations
See Tools Applied in Action
Course Outline
The New Leadership Reality in an AI World
AI Foundations for Leaders
Leadership Identity & Purpose
Purpose-Driven Leadership Strategy Model
Emotional Intelligence in Leadership
Communication & Behavioural Styles
Coaching & Developing People
Decision-Making & Problem Solving
Motivation & High-Performance Teams
Leadership Action Plan
WHY LEADING ORGANISATIONS CHOOSE GBA
Proven Expertise. Measurable Transformation.
From global thought leadership to AI-driven capability building, GBA delivers scalable learning and sustained performance across markets.
Global Expertise, Built Into the Academy
30+ years of expertise across 40+ countries and 1,000+ brands.
Thought Leadership That Sets Direction
Founded by Dr Jerome Joseph, a global authority on branding.
Robust Frameworks, High-Impact Learning
Scalable methodologies refined over decades for real-world results.
Integrated Capability for Business Performance
Total organisational alignment across Brand, Culture, and AI.
AI as a Strategic Capability
Strategic AI applications designed for immediate executive execution.
Transformation Proven at Scale
Impacting over 1.2 million leaders and professionals worldwide.
Boardroom-Level Perspective
Commercially grounded programmes shaped by boardroom experience.
High-Engagement, Highly Customised Experiences
Tailored, interactive experiences that drive lasting behavior change.
SEE US IN ACTION
Experience The Impact — Not Just The Ideas. Transformation Is Not Just About Concepts, But About Delivery And Real-World Application. Global Brand Academy Engagements Energise Audiences And Turn Strategy Into Measurable, Lasting Impact.





Brands Transformed, Legacies Built
Trusted by global leaders to drive transformation, growth, and lasting impact.




















































































































































































Frequently Asked Questions (FAQs)
Everything You Need to Know Before You Decide
Leadership is evolving to include AI integration, faster decision-making, and stronger human skills like empathy and influence.
AI can provide insights, scenario analysis, and data-driven recommendations.
Emotional intelligence, communication, adaptability, and strategic thinking.
Yes, it is designed for leaders at all levels.
AI enhances efficiency but requires leaders to focus more on people, culture, and strategy.
Leading with clear values, vision, and alignment to organisational goals.
Yes, it covers coaching, motivation, and team dynamics.
Yes, it is WSQ-funded and eligible for SkillsFuture support.
By understanding behavioural styles and adapting communication for clarity and influence.
It combines leadership strategy, AI application, and real-world execution.
Lead in a World That Won't Stand Still
The Future of Leadership™ equips individuals and organisations with the mindset, skills, and strategies needed to lead in an era of constant change. Learn how to navigate uncertainty, inspire teams, and build future-ready leadership that drives impact, resilience, and long-term success.
Develop Leaders. Define What's Next.
Step into what’s next — share your details and begin shaping the leader you need to become.




