
Marketers
Research audiences in minutes, plan campaigns faster, and produce copy, visuals and short videos that stay on brand. Use AI to read campaign results and decide what to improve next.

Learn to use AI in your daily work, without coding. Our WSQ AI courses cover marketing, content, sales and leadership, with hands-on practice on ChatGPT, Copilot, Perplexity, Canva AI and more. Led by Dr Jerome Joseph.



























































































AI training at Global Brand Academy is built for people who need results, not theory. You learn how to write better prompts, check AI output, and apply AI to real tasks in your role. Every course runs over two days, in a hands-on classroom. You leave with templates, prompt libraries and a plan you can use straight away.
Choose your pathway


Apply AI across research, planning, content, campaigns and performance.

Build a content engine with AI, from audience insight to distribution.

Use AI to research prospects, prepare meetings, personalise outreach and follow up.

Lead with vision and purpose in an AI world.
| Course | Best for | Duration | Full fee(Before GST) | You pay from* | Rating |
|---|---|---|---|---|---|
| AI-Driven Digital Marketing Masterclass | Marketers, business owners, leaders | 2 days, 16.25 hours | S$1,000 | S$300 | 4.5 |
| AI-Infused Content Marketing™ | Content creators, consultants, experts | 2 days, 16 hours | S$1,000 | S$300 | 5.0 |
| AI-Sales Mastery Accelerated | Sales professionals, advisors, business development | 2 days, 15 hours | S$1,200 | S$360 | 5.0 |
| The Future of Leadership™ | Leaders, managers, team heads | 2 days, 15.5 hours | S$1,150 | S$345 | 5.0 |
*After 70% SkillsFuture funding for eligible learners, before GST. Ratings are MySkillsFuture ratings out of 5.
50% baseline + 20% enhanced SME support
You pay from S$300
50% baseline
You pay from S$500
50% to 70%, depending on age and citizenship
You pay from S$300
Also available for eligible learners and employers: SkillsFuture Credit, UTAP, Absentee Payroll, SkillsFuture Enterprise Credit and the Enterprise Innovation Scheme. Funding depends on eligibility and prevailing rules.


Research audiences in minutes, plan campaigns faster, and produce copy, visuals and short videos that stay on brand. Use AI to read campaign results and decide what to improve next.

Turn one idea into posts, articles, videos and newsletters. Build a 30-day content calendar and a prompt library you can reuse every week.

Research prospects before meetings, prepare sharper questions, personalise outreach and write follow-ups quickly. Spend less time on admin and more time with customers.

Use AI to prepare updates, analyse options and support decisions. Learn how to guide your team through AI adoption with clear rules on quality, privacy and accountability.

Find where AI saves the most time across marketing, sales and operations. Start with low-cost tools and build simple routines your team can follow.
























Depending on the course, you leave with:

Pick a course built around the work you do every day, not a general AI overview.
You should create real work during the course, not only watch demonstrations.
A good course covers several tools, not just ChatGPT, and teaches you how to check AI output.
WSQ courses qualify for SkillsFuture funding, which can cut the fee by up to 70%.
Check who teaches the course and what past learners rate it on MySkillsFuture.
Templates, prompt libraries and an action plan help you keep using AI after the course ends.

Globally Recognised Brand & Business Growth Expert
Dr Jerome Joseph is a globally recognised brand and business growth expert, professional speaker, trainer, coach and strategic advisor.
He has worked with over 1,000 brands across 41 countries, helping organisations and leaders drive growth through branding, customer experience, internal branding, leadership, sales, personal branding and AI-driven business transformation.
A Certified Speaking Professional, Global Speaking Fellow, Practising Management Consultant and Asia Speaker Hall of Fame inductee, Dr Jerome has been ranked No. 2 Global Brand Thought Leader in the World and is the bestselling author of 14 books.
Through his work with Global Brand Academy, he helps leaders, teams and organisations understand how to use AI practically and strategically to improve performance, productivity, customer experience and business growth.
What most professionals feel before a practical WSQ AI course, and what changes after two days of hands-on training at Global Brand Academy.
AI feels useful in theory, but you still struggle to apply it to Monday’s real work.
ChatGPT experiments stay random: no shared prompts, standards or playbook.
Courses feel generic: lots of overview, little tied to your actual role.
You cannot reliably check AI output for accuracy, bias or confidentiality.
Marketing, content and sales still take too long even with AI tools open.
Leaders and managers are unsure how to guide the team’s AI use.
You leave most sessions with notes, not templates, plans or reusable assets.
You use AI on real tasks at work: research, writing, visuals, campaigns and proposals.
You leave with a prompt library and a personal AI playbook you can reuse every week.
You follow a pathway matched to your role: marketing, content, sales or leadership.
You know how to check AI output before you publish, pitch or decide.
You create plans, content and sample assets during the course, not after it.
Leaders guide adoption with clear rules on quality, privacy and accountability.
You take back a 30-day action plan, and a WSQ Statement of Attainment when you pass.
See how Dr. Jerome has impacted organizations and individuals with his work. Real stories of transformation.
Dr Jerome’s courses on Personal Branding and AI marketing are so eye opening, insightful and empowering, and I am excited to implement his teachings in my business. Thank you for all the wonderful knowledge!
Celestine Gui
Multi-Award Winner in Singapore’s Largest Real Estate Agency
Dr Jerome is very passionate about his work. He taught us many strategies to enhance our personal brand. I would recommend people who want to enhance their personal branding or company branding to contact him to see what he can offer you.
Dr Loh Meng Woei
Consultant Anaesthetist and Intensivist
Jerome trained me in negotiation at SAP's sales academy in USA. I enjoyed my learning with him through the 2 day course.
Sheng Weijie
Always Building Better
I had attended Dr Jerome's branding workshop and it opened my perspective about branding. He was able to use simple terms to explain complicated branding and marketing concepts. Following his system and guidance will get anyone started on their branding journey. Strongly recommend if you are thinking of starting your branding journey.
Eric Quek Jiang Woei
Financial Services Manager
Jerome was one of our speakers in the HR Summit 09. He is a professional and engaging speaker whom I have enjoyed working with, and would recommend him for any other events.
Mandy Neo
Strategic Thinker and Solutions-oriented Professional
Dr Jerome’s courses on Personal Branding and AI marketing are so eye opening, insightful and empowering, and I am excited to implement his teachings in my business. Thank you for all the wonderful knowledge!
Celestine Gui
Multi-Award Winner in Singapore’s Largest Real Estate Agency
AI training teaches you to use AI tools such as ChatGPT and Copilot in your work. Our courses focus on business tasks, not coding.
Pick the course that matches your role: marketing, content, sales or leadership. If you are unsure, start with the AI-Driven Digital Marketing Masterclass, which covers the widest range of tasks.
No. You only need to be comfortable using a laptop and common online tools.
Our WSQ AI courses range from S$1,000 to S$1,200 before GST. After SkillsFuture funding, eligible learners pay from S$300.
Eligible Singapore Citizens aged 25 and above can use SkillsFuture Credit for selected courses. UTAP may apply for eligible NTUC members. See each course page for details.
Yes. Learners who pass the assessment receive a WSQ Statement of Attainment.
All four courses run over 2 days, between 15 and 16.25 hours.
Yes. Companies can enrol staff into public runs, or book corporate AI training for a private team.
Yes, if the course is practical and linked to your role. You should leave with tools and routines that save time every week.
They mean the same thing in most cases. "AI training" often refers to programmes for teams, while "AI course" usually means a scheduled class you can join. We offer both.
Our WSQ AI courses are held in a hands-on classroom in Singapore.
Yes. A good path is to start with AI-Driven Digital Marketing, then take the content, sales or leadership course for their role.
AI-Driven Digital Marketing covers the full marketing system: planning, campaigns, engagement and analytics. AI-Infused Content Marketing goes deeper into content strategy, creation, repurposing and distribution.
AI changes how work is done. People who learn to use it well become faster and more valuable. Our courses focus on using AI to do your current job better.
Register your interest and our team will help you choose the right WSQ AI course.
Take the next step - our team will connect with you to move this forward.